Corona, CA (April 13, 2010) – Today, the Lucas Oil Off Road Racing Series is pleased to announce their partnership with KMC Wheels. KMC, an established leader in the wheel industry, is recognized for cutting edge design and a unique marketing style that is “Like No Other.” With a presence that includes significant branding within the Lucas Oil Off Road Racing Series broadcasts in addition to their on-site activities, KMC Wheels will be fully integrated into the short course off road racing series.

“KMC Wheels has utilized off road racing and in particular, short course off road racing as a valuable asset to reach our target market,” said Kevin Fitzgerald, Director of Marketing for Wheel Pros, parent company of KMC Wheels. “The strength of the Lucas Oil Off Road Racing Series and their potent television Read the rest of this entry »